Ain’t dat the truth. Amen, sister.
Image from Street Art Utopia.
One of the words writers hear a lot of is “platform.” What is it? How do we get one? How much time do we need to put in on social media for it to count? Do we get time off for good behavior? All good questions, but before I address them, I’d like you guys to understand something very important:
Author platforms are not the same as they used to be.
If we fail to understand how author platforms have changed, we will look as ridiculous as the guy trying to hitch horses to the front of an automobile. Not only will we look silly, but it will only be a matter of time before we give up in frustration, because nothing we do seems to work.
Platforms Once Were Easy to Control, Thus Easy to Measure
Back in the day, platforms were generally only…
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